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Before you purchase a database, check the licensing terms

Posted: Sun Dec 22, 2024 7:20 am
by shaownislam
How many staff do they have?

How much do they turnover?

Who within those organisations do you look to target?

Make sure your potential supplier provides you russian number whatsapp with samples and breakdowns when buying a database for marketing
Getting this information is really important to make sure that your supplier fully understands your brief and is aware of exactly what your ICP is.

At Results Driven Marketing, we supply both breakdowns and then samples.

This makes sure clients are comfortable that we clearly understand and will be delivering a database that will work for you.

Post-GDPR, most suppliers offer licensed products.

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The most common is a 12-month multi-use licence.

This might sound like you can use it as much as you like over a 12-month period but may actually be limited to 12 email sends only.

We find that 12 emails sends over a 12-month period are adequate, but it is important that you understand all the usage rules before you dive in.

Check supplier accuracy guarantees when buying a database for marketing
Is the supplier’s database guaranteed accurate? What if you get it and all the emails bounce?

Ask your supplier what guarantees they have in place should things not work out as you would expect.

All files released by us are guaranteed accurate to industry high standards and are GDPR compliant.

We guarantee: