Percentage of traffic associated with unbranded keywords
2. Website or landing page conversion rate
Whether you've developed a dedicated (and great) landing page as part saudi arabia phone number of your campaign or you're directing prospects to specific pages on your website, understanding how each is performing regarding conversions is essential.
Gaining a picture of your conversion rates and comparing these metrics to other pages on your site, will help you identify potential weaknesses or capitalize on strengths. In doing so, you’ll be able to replicate this success elsewhere.
These met
rics will also help you gain an understanding of how engaging, user-friendly, and value-driven your content is to target consumers:
Bounce rate
Average session length
Goal conversion rates: this is a metric designed to visualize when a prospect has successfully completed a niche campaign goal such as subscribing to a mailing list or sharing a piece of content, among a raft of other activities, depending on your goals and aims
3. Cost per click (CPC)
CPC is a valuable digital marketing KPI as it offers a clear-cut pricing model that w