Apple Brand Equity Examples
Apple brand equity and logo
Apple brand equity
Apple is the best brand to fathom the power of brand equity. Apple is the leading tech giant that is well-known for its high-quality range of electronics such as iPhone, iPad, Macbook, etc. This brand has a strong influence on tech lovers and has an extremely loyal customer base.
Though this brand doesn’t offer many philippines mobile number list different features compared to other electronic brands, still it comes with a premium price tag. Some people even buy Apple’s products just to join the group of Apple users. This is the level of brand equity that every brand aspires to achieve.
Starbucks Brand Equity Examples
Starbucks brand equity coffee marketing logo and brand culture
Starbucks brand equity
A consumer case study was conducted on Starbucks customers. It was seen that customers chose Starbucks not just because of its good qualities but also because of its brand.
Starbucks is popular across the globe for its specialty coffees and Arabica coffee beans. It has around 21000 stores around the world and is regarded as the 5th most desirable brand in the world. The brand has also built a good image of itself because of its social pledge.
Porsche Brand Equity Examples
Porsche car brand logo
Porsche brand equity
Porsche has strong brand equity in the automobile industry. This is a luxury brand that promises to offer not just a product but an experience. Many people aspire to own a Porsche not only for its high-quality nature but also for their desire to increase their social status.
Porsche ranks above other automobile brands such as BMW and Mercedes. It has secured the 3rd rank in the luxury car category.