Overview of the main social media platforms

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News Feed Algorithm: Facebook's News Feed algorithm is designed to show users content that is relevant to their interests and engagement history. It takes into account factors such as post engagement (likes, comments, shares), content type, recurrence, and the user's past interactions with the content creator.

Ad Algorithm: Facebook uses an advertising algorithm to target users with relevant ads based on their demographics, interests, and online behavior.

Instagram
Feed Algorithm: Instagram's feed switzerland whatsapp algorithm prioritizes content based on user engagement and interest. It takes into account factors such as likes, comments, and when the post was published.

Explore Page Algorithm: The Explore Page algorithm suggests content to users based on their past interactions and interests.

Twitter
Timeline Algorithm: Twitter's timeline displays tweets in reverse chronological order by default, but the platform also uses an algorithm to display "Top Tweets" at the top of the timeline. These top tweets are selected based on user engagement and relevance.

Recommendation algorithm: Twitter suggests accounts to follow and trending topics based on users' interests and activity.

TikTok
For You Page (FYP) Algorithm: TikTok's FYP algorithm curates a personalized feed for each user, based primarily on their interactions with content. It takes into account viewing time, likes, shares, comments, and device/account settings.