Insurance companies have much to gain from implementing usage-based insurance programs. Not only because by having a more detailed picture of their customers' habits and behaviors they can minimize risk factors and make more reliable forecasts, reducing costs and improving business performance, but above all because they are able to put their needs at the center of the relationship with the insured .
Usage-based insurance (UBI) is based on the ever-increasing accuracy honduras whatsapp resource of data enabled by new technologies. The UBI model enables the development of a series of high value-added features: from enhanced support for the distribution of multi-channel communications and customer care processes, to the integration of new touchpoints into insurance marketing strategies. This is why, and we will see this throughout the article, usage-based policies contribute significantly to the creation of a new type of communication and the design of memorable user experiences .
The practical guide to offer your insured a valuable customer experience
Usage-based insurance (UBI) is a type of insurance that uses a device, such as a smartphone or telematics device, to track and measure an individual's behavior to determine the insurance premium .