But now the time has come for conclusions

[bellal khan]

If you are looking for a tool that helps you turn ideas into reality so you can connect more and more people, then let us introduce you to Canva . This tool has managed to emerge in an increasingly dynamic context.

Are you ready to explore the infinite world of digital creativity and immerse yourself in the content economy?

This guide will help you discover the features of Canva, a universe where imagination takes shape and design becomes a breeze.

This tool is much more than a design platform; it is a real ecosystem where ease of use and creative power converge .

Born with the aim of democratizing design, it has revolutionized the way in which millions of people around the world approach graphic projects , making accessible tools that in the past only graphic designers knew.

Whether you’re designing a business presentation, an event invitation, or simply exploring your creative side, Canva offers the perfect digital canvas to start bringing your ideas to life.

But who are we to tell you this?

We are Marketers , a group of companies that focus on accelerating the digital businesses of entrepreneurs, personal brands and celebrities.

But not only that.

For more than five years we have been launching digital products for our company , such as our training courses , but also for other companies such as Yoga Academy (the largest online yoga school in Italy) or Arya by Giulia Calcaterra .

One of the courses we are most proud of is CopyMastery , the most famous course in Italy on copywriting . During the course, Dario Vignali and Andrea Bottoni will explain to you how to create a community, position your brand and sell ideas and services on the market.

If you learn to master the art of communication, you will be able to convey a message in a more impactful way.

For this very reason, we believe that to dominate the market you don't have to learn to use Canva mechanically.

A tool remains just a tool, but if you master communication, using the right words and the right images, you can reach the hearts of your customers.

For some time now, we have been using Canva alongside other professional graphics tools. From our experience, Canva has proven to be an excellent solution, particularly suitable for those who do not have graphic design skills . At the same time, it is reliable for those who want to add a creative touch to their ideas and realize them with ease.

And are you ready to discover its features?

We will see it in this guide.

We will explore together its advanced features, the integrations that connect Canva to educational platforms, making collaboration and sharing a breeze.

And let’s not forget the new frontier of creative learning with Canva’s Learning feature, a world of educational resources that will open your mind to the power of visual design.

Are you ready to experiment with design in innovative ways, break barriers and discover the unlimited potential of Canva?

Table of Contents show
What is Canva?
Canva is a web-based graphic design tool that allows users to easily create a wide range of visual materials , such as presentations, social media posts, flyers, brochures, and more.

canva graphic design tool

This online tool was launched in 2012 and quickly gained popularity due to its intuitive user interface and numerous creative options.

Canva offers a large library of graphic elements , pre-built templates , and editing tools that allow users to easily customize their designs. This way, users can also upload their own images and use text tools to create their designs.

A distinguishing feature of Canva is its versatility . Whether you are looking to design a business logo , a special event invitation , or simply enhance your social media presence , Canva provides the tools you need to do so intuitively and creatively.

Canva’s success lies not only in its powerful suite of design tools, but also in its mission to make creativity accessible to everyone.

In this way, Canva has helped break down barriers for those who want to express their creativity, regardless of their technical or artistic skills.

Who Canva is for
The Canva tool is aimed at a wide range of professionals, combining the needs of 4 groups of people:

Aspiring Graphic Designers, if you have a passion for design but have never had the time or patience to learn complex design software, Canva may be for you. Its intuitive interface and vast library of graphic elements allow you to experiment with colors, shapes, and layouts without having to become an expert.
Entrepreneurs and marketers who want to create eye-catching promotional materials without having to hire a graphic designer. From flyers to presentations, Canva offers templates for a variety of needs, allowing for impactful visual communication.
Teachers and students , whether you’re creating engaging classroom presentations or designing educational posters, Canva has the resources you need to make teaching and learning more inspiring.
Social media manager and content creator , to easily create eye-catching posts, engaging stories and high-quality reel covers for those who want to stand out in an increasingly visual digital world.
If you feel intrigued and want to dominate the world of social media or want to become a social media manager, we at Marketers have created an ad hoc course.

This is Social Media Framework, where we will tell you the strategies and techniques we have learned during 10 years of working with celebrities, companies and large personal brands.

Whether you are a beginner or a professional, Canva offers a creative space accessible to everyone, breaking down the barriers between creativity and its practical expression.

Now that you have the general picture, it's time to discover the features in a little more detail…

How to Use Canva: Mini Tutorial to Get Started
To get started using Canva at its best, just follow a few simple steps.

First of all, go to the Canva website and create an account. You can also log in using your Google or Facebook account.

After logging in, you will be directed to the Canva dashboard. Click on “ Create New Project ” to start a new project.

canva project

This tool offers numerous pre-designed templates . Select the type of design you need, such as “Presentation,” “Social Media Post,” or “Infographic.”

custom project dimensions

Once you've chosen your template, you'll be taken to the editor. Customize the text, images, and colors by clicking on the elements and using the editing panel on the left.

Browse Canva's vast library of images, icons, shapes and more. Drag and drop elements into your design to add visual flair.

Click on the text to edit it. You can change the font, size and color of the text using the editing options.

project editor

If you want to use your own images, click “ Upload ” in the left sidebar. Upload the desired images and drag them into your project.

external file upload

If you're working with others, click “ Share ” in the top right corner to invite collaborators. You can also download your project or share it directly on social media.

canva tutorials

Canva Basic Features
Canva offers a wide range of possibilities to translate your ideas into tangible projects. Whether you are working on business presentations or personal projects, the versatility of the projects is the perfect springboard for all types of creativity.

Once you log in, you will have access to a wide range of templates. You can find business cards, company presentations, social media posts and much more.

The templates you will find on this tool offer you a solid base to start , saving you time and ensuring eye-catching results. Remember that if you are not satisfied, no problem! You can create your own project completely from scratch.

Let's go into a little more detail…

Projects
First of all we want to talk about projects. We can consider projects as the central part of the tool.

But how do you start a project?

In the projects screen you will have a general overview of all the projects you have generated so far. Also, every time you start creating a new job, it will be automatically saved in this dashboard.

You will also be able to see your projects divided by:

All , where you will find all the works in chronological order.
Folders , where you can divide your work by creating folders or uploading folders from your computer. In addition, you can add some folders to Favorites.
Projects , contain all your work and the work that other accounts have shared with you.
Images , includes all the images you upload for your projects.
Videos , includes all the videos you upload for your projects.
From the top menus, Add new , you will be able to quickly add a Folder or a course. At the same time, always with the same command you can import or load other Projects.

If you want to start a completely new project, just click on “ Create a project ” from the top right menu .

From here, a drop-down menu will appear, where you can choose whether to edit a photo or choose the format of your project .

By default, Canva offers you a series of predefined formats , such as Instagram posts or CVs, but you also have the option to set custom dimensions.

A little warning…

If you have the free plan you will no longer be able to change the size of your document. However, if you are subscribed to Canva's plans, you will be able to change the format whenever you want.

But now let's move on…

Models
Once you have chosen the dimensions of your project, a new tab will open in your browser where you can work. On your left, based on the format you have selected, the templates screen will appear.

Templates are like the starting point for anyone who wants to achieve professional results with ease.

You will find a large collection , based on the format chosen, of creations generated by other users. In this way, even if you are not a creative person and do not have graphic skills, you will be able to have a creative project that you can customize.

Inside Canva, you will find both free templates and templates that are only accessible to those with a Canva Pro subscription .

If you want a quicker way to browse templates on Canva, simply go to the homepage, select “templates” from the left menu, and choose a category.

canva templates

Visual documents
Canva has made visual communication its strong point, and visual documents are proof of this.

But what is meant by visual document?

We refer to a broad range of materials that combine text and images to express a concept, convey information, or communicate a message.

Whether you’re looking to explain complex concepts with an infographic or grab attention with an eye-catching poster, Canva’s visual documents offer a great solution.

In particular we find:

Visual Suite , the Canva dashboard.
Docs , where you can create documents with videos, images, graphics and charts quickly and easily.
Presentations , where you can access and create business or educational presentations.
Online whiteboards , where you can collect your and your team's ideas on a virtual whiteboard.
PDF Editor, where you can transform your PDF file into a creative and original document.
Charts , where you will already find many charts and infographics depending on your needs.
Photo Editor
Canva's photo editor is a creative laboratory essential to your content marketing strategy. If you're looking to add an artistic touch to your photos, the advanced editing tools allow you to achieve stunning results.

In particular, we would like to point out some functions:

Effects , add some effects to your photos like blurs and shadows.
Filters , to achieve the desired result.
Adjustments, to modify highlights, shadows, saturation.
Crop , to crop photos.
photo editor

Once you are satisfied with the result you can save and share the photo in jpeg format.

Video Editor
Just like there is an editor for photos, on Canva you can also edit your videos.

If you are scared because you don’t have any video making knowledge, don’t worry, because Canva will help you through the process.

You can upload and manage your clips , drag and drop onto timelines, easily trim, cut, split, accelerate and resize each frame. You can also add clips from Canva's media library , including unwatermarked stock footage, video clips, effects, graphics and stickers.

If you want to add the finishing touches to your video, you can add copyrighted music, sound effects (if you have a Canva Pro subscription), voiceovers and audio tracks.

canva video editor

Whether you’re creating a video tutorial or a short commercial, Canva puts you in control of production.

Prints
Canva gives you the ability to design and print products for home delivery or in-store pickup. From branded letterhead to custom mugs, you can take your designs from the computer screen to real life.

Canvas Prints

This feature not only allows you to share your projects physically, but adds a tangible dimension to your creations, transforming them into material memories.

Marketing
If you work in marketing or want to start a career in this field, Canva helps you in the branding process and promote products and services.

From flyers to social media banners , but also QR generators. In this sense, marketing templates simplify the creation of impactful promotional material.

The ability to customize everything from visuals to text details allows business owners and marketers to create a consistent and memorable brand presence.

Now let's discover the advanced features….

Advanced and PRO features
So far we have seen a general overview of Canva, but you should know that there is the possibility of using Canva at a more advanced level , with other features.

Canva Pro represents the pinnacle of the design experience, adding new features and opening up a world of creative possibilities for design professionals and enthusiasts alike.

Let's go into a little more detail…

Canva for Teams
Canva for Teams is one of the key features of Canva Pro, designed to meet the needs of teams and businesses.

This option provides a shared work environment where team members can collaborate in real time on joint projects. Shared access to premium resources , such as the graphics library and exclusive templates, ensures that every team member has the tools they need to contribute to the success of the project.

Additionally, the ability to manage permissions and assign roles ensures an efficient workflow and clear communication, making Canva for Teams a strategic choice for collaborative projects.

Brand
The Brand feature is a key benefit for anyone who wants to maintain visual consistency across all their creations.

With this option, you can upload your logo, define your corporate color palette , and select the fonts that best represent your visual identity.

Maintaining consistency is crucial for your brand to leave a professional impression.

Canva Pro simplifies this process, ensuring that every design accurately reflects your business identity.

Magic Tools
This feature represents all the power of AI in one place. Thanks to the use of artificial intelligence you will be able to find the best tools for you and your team within a single tool.

Thanks to the power of AI you will find:

Magic writing , you can go from a suggestion to a first draft or text in no time
Magic Conversion , transform the size and format of your projects in seconds.
Magical animation, bring your projects to life by adding some movement.
Magic Effects , you can write prompts to change your composition. For example, you can select a part of your photo, and write what you would like instead of the selected subject.
By writing a prompt you can transform text and bring images and videos to life.

Advanced Editing Services
In addition to all these advanced features, Canva Pro offers Advanced Editing Services that allow you to perfect every aspect of your design.

Here are the ones we think might interest you the most:

Remove Background , to remove the background of your photo in just a few clicks.
Magic Eraser , to remove objects from photos.
Magic Expansion , to fit your photo to the desired size.
Magic Capture , to select and separate the subject from the photo, so you can edit, reposition or resize it.
canva magic tools

This feature is especially useful for those working with product photos, portraits, or wanting to create more complex visual compositions. Canva Pro puts you in control, ensuring every detail is taken care of with precision and professionalism.

If you like this world, you are a content creator or want to become one and you aspire to build an audience on social media, we recommend you sign up for the Social Media Framework course . In this course we will reveal the frameworks, strategies and techniques that we have learned during 10 years of working with celebrities, companies and large personal brands that you can apply on the main social networks of these days.

Integrations and Apps
Canva is known not only for its powerful design features, but also for its flexibility through integrations and apps that further expand its capabilities.

Here are the most popular integrations (with more to come):

Canvas , students can complete assignments directly in Canva, leveraging the power of design tools to express their ideas visually. This integration offers an engaging and innovative way to approach assignments, encouraging students to explore new forms of creative expression.
Schoology offers an optimized environment for sharing and reviewing student work. Educators can take advantage of the ease of resource management, ensuring efficient review and providing structured feedback.
Google Classroom is a leap forward in organizing and sharing assignments. Inviting students becomes a breeze, and sharing assignments directly in Google Classroom makes the process seamless and well-integrated.
D2L makes sharing and reviewing student assignments a more seamless experience. Educators can directly access students' creative projects, making review easier and allowing for more immediate and targeted feedback.
Blackboard , expands the learning experience beyond the whiteboard. Teachers can share creative assignments and students can receive direct feedback through the Blackboard platform.
Moodle , is used for blended learning, distance education, and other online learning projects in schools, universities, workplaces, and other sectors. It brings creativity directly into the learning environment. Teachers can enrich their courses with visual projects.
Microsoft Teams , offers workspace chat and video conferencing, file storage, and application integration.
Pricing
Canva offers several pricing options depending on your needs.

price comparison

Let's see in detail:

Canva is free for anyone who wants to try their hand at graphic design and has no experience. You'll have access to +250,000 free templates, +100 project types, +1 million photos and graphics, AI-powered tools, and 5GB of cloud storage.
Canva Pro , for freelancers and designers who want unlimited access to premium content to easily create professional designs and improve their productivity
You'll get unlimited access to premium templates and +100 million premium elements , the ability to define your brand's visual identity with logos, colors, fonts, and up to 100 business kits, plus access to magic tools.

Plus, you can convert online presentations or whiteboards into summaries, posts, and more. Plus, you can schedule content across 8 social media platforms.

Finally, you'll get 1TB of cloud storage and 24/7 customer support.

The cost is €11.99 per person per month.

Canva for Teams , designed for teams with all the features of Canva Pro.
In addition to all the features of Canva Pro, you will have access to reports and statistics for your team, and 1TB of cloud storage.

This plan is designed for businesses with SSO, ISO 27001 compliance and certification, priority customer support, and volume-based pricing availability.

The cost is €23.99 per month for the first 5 people.

Support
When it comes to exploring the depths of digital creativity, having reliable support is essential.

Let’s see how Canva’s support can become an essential companion for all users, from beginners to digital design experts.

Canva's Help Center is dedicated to solving all sorts of problems, from setting up your account, to payments, but also for more technical issues like editing and creating photos or images.

On the home page you can find a series of FAQs divided into groups based on the most common problems, where you can find an answer to your problem to solve.

If you need further help you can contact the support team .

Please note that depending on the messages Canva receives throughout the day, response times may vary. Generally, if you have a Canva Pro, Canva for Teams, and press subscription, you will receive a response within 24 hours. For non-profits and education, it is always within 24 hours. While if you are using Canva Free, it may take a week.

Furthermore, thanks to the use of artificial intelligence you can always have support at hand. By clicking on the “?” symbol at the bottom right you can write your question and artificial intelligence will answer you in a few seconds.

Not only will it answer your questions, but it will also be able to provide you with ideas and advice to support your creativity.

Learning
Canva has taken the bar even further by introducing its innovative Learning feature . This feature not only opens up new doors for design enthusiasts, but also provides a fascinating intersection between creativity and education.

canva learning



Canva’s Learning feature presents itself as a vast catalog of interactive courses designed to meet the needs of users of all levels. From beginners looking to learn basic skills to experts looking to hone their skills, the courses cover a wide range of topics.

Each course is clearly structured, with video lessons, practical examples and exercises to allow students to immediately apply what they learn.

Canva’s Learning feature doesn’t just teach the mechanics of design. It also embraces Design Thinking , a creative approach that puts the user at the center of the learning process.

This methodology stimulates creativity , problem solving and innovation through a user-oriented approach, allowing students to apply design concepts in real-world contexts.

Canva users have access to a vast library of educational resources , including video tutorials, step-by-step guides, and support documents. These resources provide additional explanations, insights, and practical tips to help students develop a comprehensive understanding of design techniques.

In the events section , there is the possibility of participating in online video lessons held by industry experts on the use of Canva in connection with marketing and design topics.

But did you know that there is also the opportunity to become a Canva Creator ?

Canva is always looking for new talent to build the best and most diverse content marketplace. This is an opportunity for designers, photographers, illustrators, artists to share their work with over 85 million Canva users.

Creators work remotely with complete flexibility and freedom as they empower the world to design.

Conclusion
In this guide, we have discovered the many creative features of Canva , discovering a universe full of possibilities even for those who are not designers.

Canva isn’t just a design tool; it’s a gateway to infinite creativity, making design an experience accessible to everyone , from the explosive creativity of professionals to the novices who want to express their creativity.

We’ve explored the power of basic features as well as more advanced features . Canva’s vast and diverse library is a goldmine of visuals: from stunning images to punchy icons, you’ll have resources at your disposal that can transform any idea into an extraordinary visual creation.

The essence of Canva lies in its ability to adapt to your creative needs . Whether you're outlining australia telegram users mobile phone number list business presentations, bringing your social media to life with engaging posts, or creating unique invitations for special events, Canva walks you through the creation process every step of the way.

The final invitation is to experiment .

Get inspired by the vast array of colors, fonts, and layouts that Canva has to offer. Play with elements in unexpected ways, combining creativity and functionality in a way that only Canva can.

If you’ve made it this far, it means you’re interested in unleashing your creativity for your online business like never before…

Well, we have good news.

We have thought of a specific course, it is about Social Media Frameworks. In the video lessons we will reveal the frameworks, strategies and techniques that we use with celebrities, companies and personal brands, so that you can also apply them on your social channels.