Now it turns out that Social Networks are the problem…

[sohanuzzaman56]

The Spanish national team players chosen to compete in the next World Cup will not be able to use social networks to communicate with the “outside”. I found out about this from Iniesta and Puyol 's Twitter before reading any sports (or general) media.

Spanish National Team 2010 World Cup

Without a doubt, a step backwards, because the main reason behind this decision is to avoid information leaks, distractions, etc. Perhaps the (multiple) interviews, the (extremely tedious) reports, the live connections, the programs and specials , etc. will be communications with the “outside”, won’t they?

The “allowed” communications, so to speak, will be filtered car owner data and treated by the accredited media. Most of them, moreover, will have a mono-thematic character on the Spanish National Team. I still do not understand the reason for this “prohibition” on the use of Social Networks by our representatives at the “king” event of Football.

It is a problem of attitude and culture , because the fear of leaks and distractions has “killed” the unknown tool. I consider the players fully professional enough not to “mess up” and be harmed by Social Networks. Social Networks, in this case, would be a positive evolution in the flow of information, so that people and/or followers can learn about what really interests us, without filters,…

We must recall a rather famous case. The headline is: “ Luxembourg fired because of Twitter .” Mooooc , mistake! This coach was fired for publicly criticizing his President. If he had done so in a press conference or in an interview, the headline would surely not be like that… Yet another example of total ignorance in this field. Of course, many millions, 3D broadcasts, stratospheric audiences…

Returning to the national team, if I want to know how Andrés Iniesta is doing, I will first look at his Facebook page, as he has often followed this trend. And I would do so before looking at Marca or Sport, for example, and getting lost due to their great bias and quality of publications, not to mention the “expected” advertising saturation that we will find in the days of the World Cup.

Immediacy and proximity, informed user with what really interests him and that's it. There is only one thing faster, being in South Africa, meeting Andrés and asking him (unlikely, of course).