AI-Powered Message IDs: Truecaller recently rolled out AI-powered Message IDs, which are now live in India and over 30 other countries. premium and non-premium (free) users, scans your SMS inbox (on your device, keeping data private) to intelligently identify and summarize important business messages like bank alerts, OTPs, delivery updates, and flight itineraries. It aims to decode SMS chaos, ensuring users don't miss critical information. Verified business messages will also come with a "Green Message ID" for added trust. This indicates Truecaller's continued investment in making identification more intelligent and accessible, even for free users.
Continued Focus on Spam and Fraud: News consistently highlights Truecaller's ongoing efforts to combat spam calls and fraud, noting a rise in telemarketing and fraudulent activities on japan whatsapp number data platforms like WhatsApp. The integration provides an additional layer of defense.
Crowdsourced "Scamfeed": Truecaller launched a "Scamfeed" community forum within its app (as of April 2025), where users can report and discuss the latest scams, further bolstering its crowdsourced spam intelligence.
Not a WhatsApp Partnership: Truecaller explicitly states that its WhatsApp and Whatsapp identification features are developed independently by Truecaller and are not a collaborative effort with WhatsApp or Whatsapp .
Premium Features Still Exist: While basic identification and AI-powered Message IDs are available for free, Truecaller still offers a premium subscription that removes ads, provides advanced spam blocking, allows viewing who viewed your profile, and offers features like Truecaller Assistant and AI Call Scanner (for detecting AI-generated fake calls in its dialer).
In summary, the key news is Truecaller's deep, official integration of its core identification and anti-spam features directly into the WhatsApp (and Whatsapp ) experience via its main application. The addition of AI-powered Message IDs, available to all users, further enhances its value. While some advanced features are premium, the basic identification for unknown WhatsApp calls and messages remains free, reflecting Truecaller's commitment to making communication safer for a broad user base.