How to enable the product criteria functionality?
Posted: Sun Apr 06, 2025 8:24 am
As you can see, product criteria are a way to quickly identify and reach specific groups of recipients – especially those who have a service included in a time frame (such as a subscription to media services).
Using product criteria will not only allow you to reach people who are really interested in cross-selling services, but it will also be able to save some of the abandoned services and convince customers to come back.
Product criteria also enable communication reminding about the soon-to-expire period of a given service – which, in the case of packages that do not renew automatically, is of great importance and allows you to retain current customers.
The discussed case study concerns the Media & Entertainment sector chinese overseas british database , but the product criteria will work in virtually any industry.
The fastest and best way is to contact your account manager at iPresso. Together, you will assess whether the product criteria will work in your business. If you decide that you want to implement them and see what effects they will give, our Customer Support will configure your account settings with you and train you in using the product criteria.
You can also contact us via the form – leave your details and we will get back to you quickly.
Using product criteria will not only allow you to reach people who are really interested in cross-selling services, but it will also be able to save some of the abandoned services and convince customers to come back.
Product criteria also enable communication reminding about the soon-to-expire period of a given service – which, in the case of packages that do not renew automatically, is of great importance and allows you to retain current customers.
The discussed case study concerns the Media & Entertainment sector chinese overseas british database , but the product criteria will work in virtually any industry.
The fastest and best way is to contact your account manager at iPresso. Together, you will assess whether the product criteria will work in your business. If you decide that you want to implement them and see what effects they will give, our Customer Support will configure your account settings with you and train you in using the product criteria.
You can also contact us via the form – leave your details and we will get back to you quickly.