Tips for generating more leads with Instagram
Posted: Mon Dec 23, 2024 8:51 am
Based on the simple idea of taking and sharing photos, investing in strategies to generate leads with Instagram has been highly advantageous for companies. Especially those that work with e-commerce or in sectors that are essentially visual, such as fashion and food.
To give you an idea of the power of this social network, Instagram has already surpassed 1 billion users , with Brazil being one of the main countries that use the tool.
However, attracting qualified leads with Instagram is not such canada telephone number a simple task. After all, you need to stand out from the crowd and use the tools appropriately.
Want to learn some ways to boost your results with this social network? Check out the tips below!
1 – Do as the bloggers do: use the link in the bio
Have you ever seen an influencer asking their followers to click on the “link in bio”? This is the oldest way to capture leads with Instagram. After all, the network restricted the use of links to this area only for a long time.
The great idea here is to change the URL available on your company profile according to the campaigns that are taking place. This way, you can create landing pages to promote products or specific offers and increase conversion.
2 – Offer content and exclusivity in Stories
Profiles with more than 10 thousand followers on Instagram have the option to include links in Stories . With this feature, you can create interesting images and videos to promote exclusive content or offers on the social network.
To do this, it is important to invest in the visual aspect of your communication and present something that is truly valuable to your followers. Don't forget, of course, to tell them that they need to swipe up on the Story screen to be directed to the website.
3 – Invest in Instagram ads
As the network has grown, organic reach has become increasingly limited and competitive. Therefore, capturing leads with Instagram also requires investing in ads within the tool.
The good news is that you can start with small amounts . Then, as results emerge, you can increase your investment.
Another great advantage of Instagram ads is that they allow you to include links in your posts. In addition, of course, you can configure targeting and expand your brand’s reach. This way, you increase your chances of attracting visits and sales to your company’s website!
4 – Use images to create CTAs
CTAs, or calls-to-action, are nothing more than calls for your followers to take the desired action. In other words, if the idea of the post is to get people to click on a link, make that very clear in the post.
The tip here to generate more leads with Instagram is to also include the CTA in the images . After all, the social network is 100% visual.
To do this, use action verbs to tell your followers what they should do, such as “click the link in the bio.” Just be careful not to overuse this resource and make your posts boring and monothematic.
To give you an idea of the power of this social network, Instagram has already surpassed 1 billion users , with Brazil being one of the main countries that use the tool.
However, attracting qualified leads with Instagram is not such canada telephone number a simple task. After all, you need to stand out from the crowd and use the tools appropriately.
Want to learn some ways to boost your results with this social network? Check out the tips below!
1 – Do as the bloggers do: use the link in the bio
Have you ever seen an influencer asking their followers to click on the “link in bio”? This is the oldest way to capture leads with Instagram. After all, the network restricted the use of links to this area only for a long time.
The great idea here is to change the URL available on your company profile according to the campaigns that are taking place. This way, you can create landing pages to promote products or specific offers and increase conversion.
2 – Offer content and exclusivity in Stories
Profiles with more than 10 thousand followers on Instagram have the option to include links in Stories . With this feature, you can create interesting images and videos to promote exclusive content or offers on the social network.
To do this, it is important to invest in the visual aspect of your communication and present something that is truly valuable to your followers. Don't forget, of course, to tell them that they need to swipe up on the Story screen to be directed to the website.
3 – Invest in Instagram ads
As the network has grown, organic reach has become increasingly limited and competitive. Therefore, capturing leads with Instagram also requires investing in ads within the tool.
The good news is that you can start with small amounts . Then, as results emerge, you can increase your investment.
Another great advantage of Instagram ads is that they allow you to include links in your posts. In addition, of course, you can configure targeting and expand your brand’s reach. This way, you increase your chances of attracting visits and sales to your company’s website!
4 – Use images to create CTAs
CTAs, or calls-to-action, are nothing more than calls for your followers to take the desired action. In other words, if the idea of the post is to get people to click on a link, make that very clear in the post.
The tip here to generate more leads with Instagram is to also include the CTA in the images . After all, the social network is 100% visual.
To do this, use action verbs to tell your followers what they should do, such as “click the link in the bio.” Just be careful not to overuse this resource and make your posts boring and monothematic.