EAT Rating (Expertise – Authority – Trustworthiness)
Posted: Thu Feb 20, 2025 4:56 am
Understanding EAT usually refers to the overall value of a website. This is determined based on the following data when a reader visits your site:
Does this website have sufficient expertise?
Is this website recognized as an authority in the field?
Can I trust this website?
Expertise – you have to prove it
This category is judged on the namibia phone number data content of your page , so demonstrate your expertise in the topic, whether it comes from you or your contributors.
For example, if you are in the medical field and a reader is looking for information about a particular medical condition, an in-depth research study on causes and effects, etc. from a highly credible medical institution, along with quotes from relevant medical experts, will go a long way in increasing the expertise of your page .
Authority – you need to gain it
The authority of a website is based on an assessment of the authority of the content itself, along with its domain. Authority is mainly based on relevant external factors, such as quality inbound links from thematic and authoritative sources, mentions of your brand, citations, etc. In short, how your website is recognized by others.
Does this website have sufficient expertise?
Is this website recognized as an authority in the field?
Can I trust this website?
Expertise – you have to prove it
This category is judged on the namibia phone number data content of your page , so demonstrate your expertise in the topic, whether it comes from you or your contributors.
For example, if you are in the medical field and a reader is looking for information about a particular medical condition, an in-depth research study on causes and effects, etc. from a highly credible medical institution, along with quotes from relevant medical experts, will go a long way in increasing the expertise of your page .
Authority – you need to gain it
The authority of a website is based on an assessment of the authority of the content itself, along with its domain. Authority is mainly based on relevant external factors, such as quality inbound links from thematic and authoritative sources, mentions of your brand, citations, etc. In short, how your website is recognized by others.