Highest Revenue Improvement - 31%. The highest improvement from a customer was a 31% lift in top-line revenue.
Increased Conversion Rate - 550%. Shoppers who interact with our product recommendations were 550% more likely to end their session with a completed purchase.
Personalization Effect - Personalized recommendations were 2.2x as effective as generic "best selling" recommendations.
Next Steps
Improving your product recommend telegram user database ations are the "low hanging fruit" of eCommerce personalization.
We host free demos for our product recommendation solution. If you would like to discover if we could improve your current recommendations with a hybrid, machine learning approach, click here.
What ecommerce personalization is
Personalization is the real-time customization of a customer’s buying journey.
Unfortunately, many marketers execute the low hanging fruit and feel that they’re done. In reality, most are just hitting the tip of the iceberg.
There are unlimited ways you can personalize your store.
eCommerce Personalization beyond the basics
Types of ecommerce personalization
1. Website personalization -creating personal web experiences
Website personalization alters a site based on who is viewing it. Common tactics include dynamic content, messages, visuals, and offers for each individual shopper.
Average Session Duration: Are your prospects spending more time on your site?
Increased Product Engagement: Are your prospects viewing more product pages and adding more products to their cart?
Increased Orders: Are you converting more prospects to real customers?
You can personalize virtually any aspect of your ecommerce website. Below we have collected a number of the most impactful website personalization areas you can consider in your personalization strategy.