Interactive landing pages: do they improve conversion?

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Suraihanseo320
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Interactive landing pages: do they improve conversion?

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Article updated 8 months ago by NewsMDirector
Deloitte interactive landing pages

Interactive landing pages are the order of the day. In fact, all landing page design trends indicate that this format still has a lot to offer. And with good reason. Especially considering that users are increasingly demanding and not only philippine cellphone number code want to receive personalized and valuable content , but they expect it from any brand they come into contact with.

Therefore, you are in charge of satisfying the user's needs and creating the best experience to keep them top of mind and keep them coming back . Only in this way will you be able to retain them on your landing page and guide them towards the conversion you are most interested in closing.

Your job here is to respond to very specific needs. But you need to do it in an innovative and attractive way to ensure that you will retain the user with you .
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TABLE OF CONTENTS
Interactive landing pages: why do they work?
1.- CodeCombat
2.- CodeFights
Tips for creating interactive landing pages that convert
A.- Ask and answer questions
B.- Use dynamic texts
Would you know how to create interactive content to persuade your website visitors?
1.- Apester
2.- WebyClip
Interactive landing pages: why do they work?
Interactive landing pages: why do they work?Interactive landing pages stand out precisely because they have the power to engage the user, which automatically reduces the bounce rate of your website. But not only that, they also get the visitor to interact with the brand, something that many try but few achieve.

That interaction from the user is a sign of interest. And if someone who is part of your potential audience is interested in spending time interacting with your brand, at the very least, you should reciprocate. It will be the first step to strengthening ties.

In fact, many brands have already opted to create interactive landing pages. For example, there is a questionnaire that measures your experience in a storm created by the Red Cross . This uses a quiz in a trivial format to evaluate people and measure their level of knowledge about storms.

There is also Deloitte , which created a quiz that went viral thanks to a perfectly formulated insight. It answers precisely the question of whether the user would fit into the company.

Working with interactive elements will help you attract your potential target and you will have a better chance of retaining them. One of the things you need to keep in mind is that to retain them with you, you need them to identify with you. Keep in mind that if they spend time with you and your content, your brand recall will be greater.

And, therefore, when they want to make a purchase, your brand will be the first to appear in their mind. Of course, to do this you must define your buyer persona very well . Do you need to better visualize what interactive landing pages look like?

1.- CodeCombat
codecombat interactive landing pages

CodeCombat is one of the best examples of interactive landing pages that you can draw inspiration from.

The brand was created to help anyone learn about programming. And the key is that it does so through an interactive browser game that responds to very simple programming commands.
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