Despite the rise of social media and other digital platforms, email remains the cornerstone of an effective marketing strategy. In the sections below, we’ll take a closer look at email marketing’s evolution from its humble beginnings to its current status as a sophisticated and important marketing tool.
The advent of email list servers
The Birth of Email Marketing The roots of email germany cell phone number list marketing can be traced back to the late 1990s, when the Internet was still in its infancy. In , a seminal event occurred that changed the marketing landscape forever: the sending of the first large-scale marketing email.
The number of days for email marketing is
The groundbreaking email was sent by Gary Tuerk, a marketing executive at Digital Equipment Corporation. Use a newly developed email system to send promotional information about new personal computers to potential customers. While this email was simple by today’s standards, it marked an important milestone in the history of email marketing.