So how do you optimize content and pages to rank in this new generation of AI search engines, as well as Google's own AI overviews?
Here are some high-level things you can do to optimize for these search engines, however, I suggest you take a closer look at our detailed guide to search engine optimization :
Get into the Google Knowledge Graph.
Improve your website's EEAT score so you're seen as an expert and authority ig database in your niche.
Add quotes and insights from people external to your organization.
Add statistics and real data to the content.
Use third-party platforms like Yelp, Reddit, Google Business (GMB) to improve your brand reputation and credibility.
According to research by The Think Tech, approximately 40 to 45% of US internet users use voice search at least once a day.
This increasing demand and use of voice assistants like Alexa, Siri, and Google Assistant will mean that marketers will need to adapt to a more conversational search experience.
Voice SEO continues to grow
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