SMS Marketing Strategy
Launching an SMS Marketing strategy on a regular basis is an unparalleled opportunity for your business. philippines phone directory search Not only does it provide you with secure deliverability, but it also guarantees almost 100% that the recipient of the message will open and read it.
In fact, anyone who knows the statistics of this channel does not waste a second in keeping up to date with trends. But they are also interested in being aware of good practices to launch a good SMS Marketing strategy. And if you are still not convinced, you should consider whether it is worth it:
Venture Beat shows one of the most important data points. It is the opening rate of an SMS Marketing strategy, which is around 98%.
Only 4% of people who receive an SMS do not read it . That is, 96% open it and read it.
In addition, the Content Marketing Institute states that unlike emails, an SMS Marketing strategy has higher opening rates. In fact, they are read within 3 minutes of receiving them.
RingCentral notes that 78% of smartphone owners prefer SMS as a channel to communicate with brands.
If you didn't know, an SMS Marketing strategy has 8 times more power in terms of customer acquisition than other channels.
It is a channel that will not give you SPAM problems, since it does not generate any.
Taking into account data like this, it is more than proven that a well-executed SMS Marketing strategy will provide quality results. In fact, everything is in your favour to achieve the proposed objectives. You just have to know how to choose your software to launch the campaign, follow some good practices and wait.
TABLE OF CONTENTS
Anatomy of a good SMS Marketing strategy
1.- Starting from a permit is vital
2.- Define your objectives
2.- Define the direction of your strategy
3.- Choose your shipping software
4.- Be clear and concise
5.- Of course, include the link
6.- Segment and personalize messages
7.- Measure your SMS Marketing strategy
To do everything from a single platform, the best option is to rely on MDirector's professional SMS platform. It will help you considerably to bring your SMS ideas to life. And, what's more, you can combine your strategy with other channels.
Anatomy of a good SMS Marketing strategy
SMS as a channel is very useful. In fact, in addition to having the advantages mentioned above, it can also promote more benefits for you. It will help you for several reasons: