I was very happy to learn that Telegram Ads has finally launched. This is an official advertising channel, and the fact that everything is happening officially adds confidence. When we pay directly to channels, the price is often formed opaquely, and doubts may arise about the reasonableness of the costs. In contrast, official advertising has a clearly established cost, which allows you to easily write off these costs as official advertising expenses.
Until 2024, advertising on Telegram indonesia email list required a large investment of about 2 million dollars or euros. Now this opportunity is available to most companies thanks to the official Ukraine. This reseller cooperates with marketing agencies that launch advertising campaigns for their clients.
As for the cost of Telegram Ads, it starts from 15 euros per 1000 views , but it all depends on the specifics of the advertising message and business. The average reach of one post is 25-35% , and the ad always appears at the end of the feed, so it is seen by all users who enter the channel. Telegram Ads has a very high reputation, as the platform does not allow spam or illegal ads. For example, I was unable to launch a political magazine due to restrictions on political content.
In addition, Telegram Ads provides a very short path for the customer from viewing an ad to purchasing a product or service: the user clicks on the ad and immediately gets to the desired resource.
Advertising settings are also very flexible. You can choose from 41 thematic categories or create a selection of 100 channels yourself. There is a possibility of targeting by mobile phones. If you have already collected an audience on your website, for example, by registering in your personal account by phone number, you can use this database for remarketing in Telegram. It is important that the database is officially collected, because only then can it be used legally.
Previously, targeting by phone was often done manually using services like Vibe. Now Telegram Ads allows you to do it officially and with greater accuracy. The cost of the message depends on the subject of the advertisement and agreements with mobile operators.
Thus, Telegram Ads opens up new opportunities for companies, allowing them to effectively and transparently interact with their audience and achieve marketing goals.
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