By playing with the filters in the Keyword Gap tool you can discover interesting things, like which keywords a domain ranks well for both in organic results and in Google Ads or PLA ads.
You can also add filters to compare keywords poland phone number around a specific topic: for example, what keywords is your competitor ranking on the first page, while you rank on the second or lower? This will give you a list of keywords that you should start optimizing to compete with your rivals for the traffic they receive.
site analysis for positioning on google
SEMrush Keyword Gap Site Comparison Filters
Filter for keywords based on questions
Want to know a cool SEO trick? On Keyword Magic Tool , by choosing the “Questions” tab, you can see only the keywords that are part of questions asked by users on Google, for example “how to tie a tie” or “what do cats eat”.
Common questions on Google can be a great way to find ideas for blog posts, campaigns, and featured snippets.
It is well known that Google provides its Featured snippets based on such requests, so providing a direct answer can help you reach position 0.
What are users searching for online?
Analyze 'Questions' on Keyword Magic tool!
To learn more, you can read the post: How to improve SEO with demand keyword optimization .
3. SEO Tricks: All Data in One Place
There are many integrations available in the platform: many tools are connected to each other, Google Analytics integrates with ten SEMrush tools and Google Search Console with seven. If you want to discover them all, I recommend you read this article , in the meantime I propose an in-depth analysis of those that, from my point of view, are the most interesting.
2. SEO Optimization Gets Into the Details: The Filters That Change Everything
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