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Tips for Great Inbound Marketing
Uses varied formats
One of the keys to staying attractive and capturing the attention of our audience is not to bore them with our content, but to use varied formats. This way, you would be on the right track to fulfill all the stages of the functions of Inbound ...

This is the first question we should all ask ourselves when we want to work with KPIs. Determining the Key Performance Indicators (KPIs) necessary for your company can be a difficult task if we want to do it correctly. However, by following the parameters we indicate below, you will be able to ...

Benchmarking.
HubSpot allows you to analyze your competition , with tools that provide you with measurements so you know how your competitors are doing with their website, and whether they are successful or not.

It also tells you what keywords they are using, which will give you a clearer idea of ...

By using retention strategies, such as a customer loyalty program , you can increase revenue and profits by getting customers to buy from you more and more frequently.

Identify and document ways you can better retain customers.

Section 15:
Now we've reached the end. The final touch to your ...

Hoosuite is certainly not a social media calendar, but rather a content management system . However, it will help you schedule your content and manage the publication date of each post.

With this application you only have to add the link that will take you to your content, set the day, time and ...

I know you can extract this data with other tools. However, relying on the information that Google Search Console gives you can put you at an advantage over others.

Search Analytics
With the Google Search Console search analytics report , the first thing you'll be able to manage is the data ...

The way to use Google Calendar is very intuitive, as you can add and drag events as you like, and you also have daily, weekly and monthly views.

As I mentioned before, you can share your calendar with your partners or colleagues and they can even make comments about it.



Reasons to use Google ...

Gives you specific data on the emails that could be delivered to the recipient, subtracting the soft bounce and hard bounce.
Click Through Rate (CTR): Allows you to know in proportion, the audience that has clicked on your emails.
It is one of the most important KPIs to measure the success of a ...

Take advantage of different formats, learn to curate content, to version it and present it in an original way to the niche. This type of action will boost viralization and in turn help you gain followers on Social Networks.

Use analytics to your advantage
Analyzing Facebook Page data can give you a ...

In short, a Sitemap is important because it tells search engines about the content you have on your site and how often it is updated.

This helps with search engine optimization as it makes it easier for Google to find out about the content on your site so they can serve it up in search results ...